Showing posts with label Benefit. Show all posts
Showing posts with label Benefit. Show all posts

Monday, May 20, 2013

It Girl Interns Trend Report: Mascara


In our daily makeup routines, applying mascara is like the cherry on the cake.  Any makeup look isn't quite complete without it, and adding a few coats can make a huge difference.  But with all of the mascara selections out there, it's hard to know which ones are the best!  We turned to our It Girls, to see which mascaras they love the most.  Ranging from drug store brands to designer, there's a little something for everyone!

An affordable classic is Victoria's pick, Maybelline Great Lash.  Don't underestimate the price, as this little pink tube has long been praised by beauty experts as one of the very best.  We're also big fans of makeup products by Victoria's Secret, including Rachel's pick.  Alyx's selection, by Dior, is her absolute favorite.  "The brush is perfectly shaped so that you don't need an eyelash curler," Alyx says.  

Serena has 3 mascara favorites that she likes to use; including Benefit, Smashboxx, and Julep.  Plus, she shared her tips with us, on how to get the most out of your mascara!  "Always start with clean lashes and layer the coats on," she says, which is an important first step.  Next, "begin at the base of your lashes and gently wiggle back and forth as you move the wand up your lashes.  Repeat if desired!"  Another tip we love, is to "use a lengthening mascara on the very tips of your eyelashes to make sure your whole lash is coated-- this really adds length to your lashes, because the lacquer can extend over the tips of your lashes a bit," Serena adds.

What is your favorite mascara brand?  We would love to hear about the mascara you love to use! 
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